Your sites are about to get even faster on mobile devices: starting today, WordPress.com sites support Accelerated Mobile Pages (AMP) – a new initiative spearheaded by Google to dramatically improve the speed of your pages loading on phones and tablets.
The best part? WordPress.com users don’t need to do a thing. AMP works automatically, loading a lightning-fast version of your posts. This means readers will get your content even faster on mobile when they come to your site from Google search, or news apps like Nuzzel.
You can read more about AMP in the WordPress.com launch announcement.
For VIP customers, the AMP plugin will be automatically enabled for your site. It ships with a minimal default template, and we’ve built in a number of filters so your developers can customize the experience to better match your site—read more in our documentation.
If you’d prefer not to support AMP on your site, you can proactively opt-out by adding the following to your code:
add_filter( 'amp_is_enabled', '__return_false', 100 );
As always, if you have any feedback or bug reports, please open a ticket—or feel free to log them as issues on Github.
Clarification: This is enabled for all non-VIP sites on WordPress.com as of today. We’ll be enabling it for VIPs at the end of next week to give you time to add the filter if needed.